Branding

Create accessible, genuine brands that people interact and emotionally connect with.

We work in close partnership with our clients to create new brands and communications strategies that are vibrant, effective and engaging. Our strong conceptual thinking and communications skills means that we can help clients establish new brands that have tangible meaning for both themselves and their target audience.

 

Our process

DISCOVERY

We find out all about your business. Your big dreams, your challenges, your clients, competitors and industry.

STRATEGY

We define the correct market position for your brand to occupy, formulate key messaging and set the overall tone for your branding strategy.

CREATIVE

We create the look and feel of your brand as well as developing the critical tools/channels required for successfully communicating with your audience. 

LAUNCH

Successfully launching a brand relies on careful management of design and production ensuring key materials are available at the right time. 

 

Mopki can help your business with

Brand Development

Rebranding

Brand Positioning

Strategic Marketing

Communication Plans

Campaign Management

Brand Launch

Research

Social Media

Digital Branding

Naming

Taglines

Copywriting

Logo Design

Brand Discovery Workshops

BRANDING, DESIGN, MARKETING + COMMUNICATIONS

Cost Plan Group

Cost Plan Group offers tailored services to deliver and manage construction, infrastructure and built asset projects and portfolios. Mopki was engaged to refresh the look and feel of their organisation in order to better reflect their deep levels of experience on large projects and to help 're-introduce' the company within the local Australian market.

A new name was introduced 'Cost Plan Group' (formerly Cost Plan Services Quantity Surveyors or CPSQS Consulting Pty Ltd), signaling their reach and expert capability established across 3 offices in the UK, Australia and PNG. The new logo and branded materials including Company Brochure, Corporate Stationary and Proposal & Presentation Templates now allow them to communicate more confidently with industry players handling multi-million dollar projects.

BRANDING, DESIGN, MARKETING + COMMUNICATIONS, CONTENT CREATION + DIGITAL ADS

Pool Systems

Pool Systems faced a huge challenge. They needed to pitch their products to one of the biggest retail chains in the country. Not just one line of products, but 3 lines of products all targetting different pricepoins in teh same market. 

Mopki was engaged to assemble and manage the tender submission project from start to finish including information management, document design, proof reading and printing. Before we could even start on the tender document itself we needed to create 3 entirely new product brand names, build compelling brand positions for each and then incorporate this into full-size sample cartons and packaging for a range of popular products that would form part of the final presentation.

BRANDING, DESIGN, DIGITAL + WEB, MARKETING + COMMUNICATIONS, CONTENT CREATION + DIGITAL ADS

Instaco

Instaco design, procure and market portable marquees, outdoor umbrellas, commercial blinds & awnings, opening roof and playground shade structures. Mopki has been engaged to be Instaco's entire marketing team from the day Instaco opened its doors.

From its earliest inception, Instaco needed to look legitimate and sizeable in order to attract larger corporate clients. Mopki developed the Instaco name, corporate logo and branding for that purpose. We then set about developing the original version of their corporate website and all associated digital marketing collateral. Since then we have re-developed their web presence and now create product videos and digital content, advise marketing strategy and implement Instaco's online advertising and SEO activities.

"Mopki have been with us from day one. We have found they have a real strength in being able to interpret our direction and design all aspects of our branding, marketing, promotional and product materials. As we have grown, Mopki have been with us every step of the way. They have listened, understood our needs and responded quickly with the highest quality work. Moreover, Mopki really have that personal touch and always provide excellent customer service” 

Tanya Pavey-Lloyd
GYST Consulting Pty Ltd

Explore Our Services

Branding
Design
Digital + Web
Marketing + Communications
Content Creation + Digital Ads
Signage and Display

WORK WITH US

Want to work with our experienced creative team? Get in touch with Mopki, we’d love to hear from you.

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